Dream home renovation

Dream Home Renovation, led by Tope and based in Calgary, specializes in high-quality basement renovations. Known for their attention to detail and craftsmanship, they partnered with us to enhance their marketing efforts and consistently secure top-tier renovation projects.

Client Objective

Dream Home Renovation aimed to generate steady, high-quality leads for basement renovation projects while maintaining an efficient cost per lead (CPL).

Solution

We developed targeted ad campaigns and optimized them to attract quality leads. Through professional video content and Facebook campaigns, we drove continuous growth.

Results

Within the first month, Dream Home Renovation experienced a significant boost in daily leads, averaging 3-4 high-quality inquiries per day with the lowest CPL.

Challenges

The primary challenge was to consistently attract renovation clients while maintaining a low CPL. Though Dream Home Renovation had a solid reputation in Calgary, they sought to improve lead volume without compromising lead quality. The focus was on maximizing ad performance and engaging potential clients with compelling content, all while staying within budget and ensuring cost efficiency.

Interesting Takeaways

This case highlights the impact of a well-optimized campaign on lead generation. Dream Home Renovation’s success showcases the value of precise targeting and engaging content in the renovation industry. The steady flow of quality leads not only improved their conversion rate but also positioned them as a top choice for basement renovations in Calgary, reinforcing the importance of a cost-effective strategy for business growth.

Results

1. Within the first month, Dream Home Renovation saw a surge in daily leads, averaging 3-4 inquiries for basement renovations.

2. The consistent flow of leads with the lowest CPL helped the team build a strong project pipeline, fueling their growth.

3. Professionally produced video content and targeted ad scripts significantly enhanced their credibility, resulting in high-quality leads and an expanded customer base for their basement renovation services.

A Deeper Dive

Testimonial

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