PM Autoworks
Case Study

PM Autoworks

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PM Autoworks, based in San Jose, specializes in Subaru maintenance and repair services, offering everything from oil changes to comprehensive 30k, 60k, and 120k-mile services. They partnered with us to expand their reach and generate more leads for their expert Subaru services.

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Client Objective

PM Autoworks aimed to grow its customer base and increase bookings for both routine maintenance and more extensive repair services, specifically targeting Subaru owners.

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Solution

We developed targeted ad scripts, recorded professional video content, and launched Facebook campaigns to drive quality leads for Subaru maintenance and repair services.

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Results

In the first month, PM Autoworks saw an increase in service bookings, significantly boosting their customer base and Subaru service inquiries.

Challenges

The main challenge for PM Autoworks was generating awareness and attracting Subaru owners for their specialized services. While they had a steady flow of general car repair clients, they struggled to showcase their Subaru expertise, limiting the business's potential in the Subaru niche.

Interesting Takeaways

This case highlights how niche targeting can help businesses attract the right clients. By focusing on Subaru owners and emphasizing their expertise in Subaru repair and maintenance, PM Autoworks saw an immediate increase in service inquiries. Tailored video content and targeted ads effectively reached their ideal market.

Results

1. Within the first month of our partnership, PM Autoworks reported a surge in Subaru service inquiries.

2. The team was highly satisfied with the quality of leads and saw a significant boost in their service bookings, helping them grow their customer base.

3. The scripted video content helped establish credibility with Subaru owners, positioning PM Autoworks as a trusted, expert service provider.

A Deeper Dive
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